Fresh Fish & Chips in Bradford
Hooked is a modern fish and chips takeaway based in Bradford, serving freshly made, traditional favourites with a contemporary twist. They approached usto help bring their vision to life with a bold and memorable brand identity that would capture attention on the high street and resonate with their local customer base.
Our task was to create a complete visual experience for the brand, from the logo to the physical shopfront and in-store digital displays, ensuring every touchpoint reflected their identity and values.
Logo Design
We designed a clean and modern logo that reflects both the heritage of fish and chips and the fresh, approachable nature of Hooked. The logo’s simple yet striking style makes it instantly recognisable, whether on packaging, signage, or digital assets.
Shop Fronts & Signage
The shopfront was a key part of this project. We delivered a vibrant, eye-catching design that stands out on a busy Bradford street, helping Hooked attract customers from the moment they pass by. The signage integrates the logo with a fresh colour palette, making the brand both welcoming and professional.
Digital Screens & Menus
To enhance the in-store customer experience, we designed dynamic digital screens showcasing the menu and promotional items. These modern displays keep the brand looking fresh and engaging, while allowing flexibility for menu updates. We also designed the printed menus, ensuring consistency across every format.
The Result
The complete package gave Hooked a cohesive and professional brand presence, transforming their takeaway into a visually appealing and memorable food destination. From street appeal to in-store atmosphere, every detail now reflects the quality of the food they serve.


